The purpose of a wedding website is to inform guests about the details of your wedding. While a wedding website is not a necessity, it can be especially helpful for out-of-town guests and/or destination weddings. Here are a few tips to help you get started on your wedding website.

The Look:

  • Don’t overload on images. Pictures are great but don’t overdo it! If your images take too long to load, frustrated viewers will likely exit.
  • Mobile friendly. In today’s smartphone era, most people will likely first see the website on their phones.
  • Match your theme. Use your wedding colours in the background and text. The site should make the theme of your wedding evident, such as laid back to black tie affair.

The Content

  • Wedding location(s): Add a map with directions to your venue. Be sure to include any helpful tips and mention if any aspects of the wedding is outdoors.
  • Wedding program: A basic itinerary: start time of your ceremony, cocktail hour and reception. Don’t forget your wedding date!
  • Out-of-towners Info: Include hotel accommodation, transportation options, and things for guests to do while visiting (is there a sports game happening that weekend? Perhaps a few restaurant suggestions? Helpful to include a note about the closest grocery store).
  • Your story:  3-4 sentences about how you met and/or your proposal is great, but be sure to limit the text. (The more text, the less people will read).
  • Your bridal party: This info really isn’t necessary, but if you wish to mention your bridal party, again, limit the text.
  • Gift info: It is acceptable to include a link to your registry or politely mention no boxed gifts.
  • Your contact info: We suggest creating a couple e-mail address for all wedding communication. It will saving you from a lot of CCing and FWDing to your partner.

The RSVP
In today’s digital world, it is completely acceptable to request RSVP’s online and many wedding websites have a built-in RSVP form you can customize. Here’s some RSVP tips:

  • Ask guests who have been given a “plus one” to include the full name their guest.
  • Ask if guests have any dietary restrictions or severe allergies!
  • You can engage guests by asking “what song do you want to hear that night” or “what one sweet treat must we have on our sweet table?”
  • Be sure to mention the RSVP deadline

Final tips

  • If you have any events where your entire wedding guest list is NOT invited to, such as a rehearsal dinner, do not mention it on your website.
  • Be informative (not bossy!). For example, instead of saying “Please do not wear stilettos”, re-word your text and say “Please know our ceremony will be taking place outdoors on the grass. We kindly suggest you wear comfortable shoes”.

Remember the purpose of the wedding website is to INFORM your guests. Think of yourself as attending your own wedding and ask yourself: What do I need to know? The answers should be found on your wedding website!